Marketing Books

Last updated: January 2, 2012

1. The Tipping Point: How Little Things Can Make a Big Difference by Malcolm Gladwell Published: January 7, 2002 Score: 33.47
2. Predictably Irrational, Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions by Dan Ariely Published: June 23, 2009 Score: 20.35
3. Enchantment: The Art of Changing Hearts, Minds, and Actions by Guy Kawasaki and Dan John Miller Published: March 8, 2011 Score: 7.96
4. Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (And Other Social Networks) by Dave Kerpen Published: June 7, 2011 Score: 7.68
5. How I Sold 1 Million eBooks in 5 Months by John Locke Published: June 17, 2011 Score: 5.64
6. Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant by W. Chan Kim and Renee Mauborgne Published: February 3, 2005 Score: 4.64
7. One Simple Idea: Turn Your Dreams into a Licensing Goldmine While Letting Others Do the Work by Stephen Key Published: February 22, 2011 Score: 3.26
8. The Thank You Economy by Gary Vaynerchuk Published: March 8, 2011 Score: 2.65
9. Buyology: Truth and Lies About Why We Buy by Martin Lindstrom and Paco Underhill Published: February 2, 2010 Score: 1.99
10. Brandwashed: Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy by Martin Lindstrom Published: September 20, 2011 Score: 1.93
11. The Now Habit: A Strategic Program for Overcoming Procrastination and Enjoying Guilt-Free Play by Neil A. Fiore Published: April 5, 2007 Score: 1.81
12. The Ultimate Sales Machine: Turbocharge Your Business with Relentless Focus on 12 Key Strategies by Chet Holmes Published: June 21, 2007 Score: 1.77
13. We Are All Weird by Seth Godin Published: September 21, 2011 Score: 1.68
14. Book Yourself Solid: The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even if You Hate Marketing and Selling by Michael Port Published: December 21, 2010 Score: 1.59
15. Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business (New Rules Social Media Series) by Ann Handley, C.C. Chapman and David Meerman Scott Published: December 7, 2010 Score: 1.51
16. Influence: Science and Practice (5th Edition) by Robert B. Cialdini Published: August 8, 2008 Score: 1.48
17. Inbound Marketing: Get Found Using Google, Social Media, and Blogs (New Rules Social Media Series) by Brian Halligan, Dharmesh Shah and David Meerman Scott Published: October 19, 2009 Score: 1.46
18. Little Red Book of Selling: 12.5 Principles of Sales Greatness by Jeffrey H. Gitomer Published: September 25, 2004 Score: 1.44
19. How to Shop for Free: Shopping Secrets for Smart Women Who Love to Get Something for Nothing by Kathy Spencer Published: March 18, 2011 Score: 1.35
20. Duct Tape Marketing: The World's Most Practical Small Business Marketing Guide by John Jantsch Published: September 27, 2011 Score: 1.19
21. Yes!: 50 Scientifically Proven Ways to Be Persuasive by Noah J. Goldstein, Steve J. Martin and Robert B. Cialdini Published: December 29, 2009 Score: 1.14
22. How to Make, Market and Sell Ebooks - All for FREE: Ebooksuccess4free by Jason Matthews Published: March 20, 2010 Score: 1.14
23. The Zen of Social Media Marketing: An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue by Shama Kabani and Chris Brogan Published: April 6, 2010 Score: 1.12
24. The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly by David Meerman Scott Published: August 30, 2011 Score: 1.1
25. Sway: The Irresistible Pull of Irrational Behavior by Ori Brafman and Rom Brafman Published: June 2, 2009 Score: 1.1